{"id":6147,"date":"2017-04-05T20:33:43","date_gmt":"2017-04-05T20:33:43","guid":{"rendered":"https:\/\/newsincerity.us\/?p=1079"},"modified":"2023-05-22T07:40:46","modified_gmt":"2023-05-22T07:40:46","slug":"screw-pepsi-listen-real-heroes","status":"publish","type":"post","link":"https:\/\/www.kilde.org\/new-sincerity\/screw-pepsi-listen-real-heroes\/","title":{"rendered":"Pepsi&#8217;s Anti-Police Brutality Commercial Does More Harm Than Good"},"content":{"rendered":"<div id=\"id_59137751ef77f9a78594882\" class=\"text_exposed_root text_exposed\">\n<p>You\u2019ve probably heard about the Pepsi commercial that showed Kendall Jenner ditching a modeling shoot to join the streets for a protest and offer a cop a Pepsi. Ugh. We could see Pepsi wanted to be that hip company that\u2019s down with human rights, but they just really missed the mark. This ostensive \u2018liberal\u2019 ad is actually no-good.<\/p>\n<p>First up, it co-opts im<span class=\"text_exposed_show\">ages from real grassroots protesters, replacing them with millionaire superstars. For instance, the shot of Jenner handing a Pepsi to the policeman is hauntingly similar to that of Iesha Evans, standing stoic and brave as she was arrested last year in Baton Rouge.<\/span><\/p>\n<p>Second, the idea that a can of Pepsi could end police brutality totally trivializes the life-threatening work that real <a href=\"https:\/\/newsincerity.us\/writer-turned-black-lives-matter-movement-art\/\" target=\"_blank\" rel=\"noopener\">Black Lives Matter<\/a> activists risk.<\/p>\n<p>This is what social media is good for \u2013 so let\u2019s use it that way! Thanks, y\u2019all for keeping us on the tracks and for making sure we honor the right peeps.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>You\u2019ve probably heard about the Pepsi commercial that showed Kendall Jenner ditching a modeling shoot to join the streets for a protest and offer a cop a Pepsi. Ugh. We could see Pepsi wanted to be that hip company that\u2019s down with human rights, but they just really missed the mark. This ostensive \u2018liberal\u2019 ad is actually no-good. First up,\u2026<\/p>\n","protected":false},"author":1,"featured_media":7403,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[69,70,466,467,468,261,430],"class_list":["post-6147","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-american-resilience","tag-black-lives-matter","tag-blm","tag-iesha-evans","tag-pepsi-commercial","tag-police-brutality","tag-resist","tag-resistance"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pepsi&#039;s Anti-Police Brutality Commercial Does More Harm Than Good - New Sincerity<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.kilde.org\/new-sincerity\/screw-pepsi-listen-real-heroes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pepsi&#039;s Anti-Police Brutality Commercial Does More Harm Than Good - New Sincerity\" \/>\n<meta property=\"og:description\" content=\"You\u2019ve probably heard about the Pepsi commercial that showed Kendall Jenner ditching a modeling shoot to join the streets for a protest and offer a cop a Pepsi. Ugh. We could see Pepsi wanted to be that hip company that\u2019s down with human rights, but they just really missed the mark. This ostensive \u2018liberal\u2019 ad is actually no-good. First up,\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.kilde.org\/new-sincerity\/screw-pepsi-listen-real-heroes\/\" \/>\n<meta property=\"og:site_name\" content=\"New Sincerity\" \/>\n<meta property=\"article:published_time\" content=\"2017-04-05T20:33:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-22T07:40:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.kilde.org\/new-sincerity\/wp-content\/uploads\/2017\/04\/Pepsi-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1862\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Michael\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Michael\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.kilde.org\/new-sincerity\/screw-pepsi-listen-real-heroes\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.kilde.org\/new-sincerity\/screw-pepsi-listen-real-heroes\/\"},\"author\":{\"name\":\"Michael\",\"@id\":\"https:\/\/www.kilde.org\/new-sincerity\/#\/schema\/person\/3a9708e76c62dfc591fddf96d6439c1f\"},\"headline\":\"Pepsi&#8217;s Anti-Police Brutality Commercial Does More Harm Than Good\",\"datePublished\":\"2017-04-05T20:33:43+00:00\",\"dateModified\":\"2023-05-22T07:40:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.kilde.org\/new-sincerity\/screw-pepsi-listen-real-heroes\/\"},\"wordCount\":174,\"publisher\":{\"@id\":\"https:\/\/www.kilde.org\/new-sincerity\/#organization\"},\"keywords\":[\"Black Lives Matter\",\"BLM\",\"iesha evans\",\"pepsi commercial\",\"police brutality\",\"resist\",\"resistance\"],\"articleSection\":[\"American Resilience\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.kilde.org\/new-sincerity\/screw-pepsi-listen-real-heroes\/\",\"url\":\"https:\/\/www.kilde.org\/new-sincerity\/screw-pepsi-listen-real-heroes\/\",\"name\":\"Pepsi's Anti-Police Brutality Commercial Does More Harm Than Good - 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